Privacy Policy

Effective Date: October 13, 2026

Peak Tire & Wheel (“we,” “our,” or “us”) respects your privacy. This Privacy Policy explains how we collect, use, and protect personal information when you visit https://peaktire.com, request a quote, schedule services, or communicate with our business.

1. Information We Collect

We may collect your name, email address, phone number, vehicle information, tire specifications, service requests, appointment details, and information you voluntarily submit through our website, forms, or chat widget.

We may also collect basic website usage information through cookies and analytics technologies.

2. How We Use Your Information

We use customer information to:

  • Respond to tire quotes and service inquiries.

  • Schedule appointments and provide service updates.

  • Communicate about purchases and customer support.

  • Send promotional emails or text messages when you have provided the appropriate consent.

  • Improve our website and customer experience.

3. Text Messaging and SMS Consent

Peak Tire & Wheel offers optional text messaging for customer service communications and promotional offers.

Customers may separately consent to informational messages, such as appointment reminders, service updates, and responses to inquiries, and marketing messages, such as exclusive tire deals, discounts, and special offers.

Message frequency varies. Message and data rates may apply. You may reply STOP to unsubscribe or HELP for assistance.

Consent to receive marketing text messages is not a condition of purchasing goods or services.

We do not sell or share mobile phone numbers or SMS opt-in consent information with third parties or affiliates for their marketing or promotional purposes.

4. Email Marketing

Customers who subscribe to our promotional emails may receive updates, special offers, and tire deals. You may unsubscribe using the instructions included in our marketing emails.

5. Sharing Information

We may share information with service providers that help us operate our website, process payments, manage appointments, deliver communications, or provide customer support, subject to applicable privacy and security obligations.

We do not sell personal information to third parties for their independent marketing purposes.

6. Cookies and Website Analytics

Our website may use cookies and similar technologies to improve functionality, understand website traffic, and measure marketing performance.

7. Data Security and Retention

We take reasonable measures to protect customer information and retain it only as necessary for legitimate business purposes, legal requirements, and customer service.

No electronic storage or transmission method can be guaranteed completely secure.

8. Your Privacy Choices

You may contact us to request access to, correction of, or deletion of your personal information, subject to applicable legal requirements.

You may opt out of promotional emails through the unsubscribe instructions provided in those messages and opt out of text messages by replying STOP.

9. Third-Party Services

Our website may contain links to third-party websites or use third-party services. Their privacy practices are governed by their own policies.

10. Children's Privacy

Our website and services are not directed toward children under 13, and we do not knowingly collect personal information from children under 13.

11. Updates to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with a revised effective date.

12. Contact Information

Peak Tire & Wheel

Website: https://peaktire.com

Email: [email protected]

Phone: 720-474-1242